Ramón Luis Ayala Rodríguez, known professionally as Daddy Yankee, is a Puerto Rican singer, songwriter, rapper, actor and record producer. Ayala was born in Río Piedras, Puerto Rico, and was raised in the Villa Kennedy Housing Projects neighborhood. Daddy Yankee is the artist who coined the word Reggaeton in 1994 to describe the new music genre that was emerging from Puerto Rico. He is known as the "King of Reggaetón" by music critics and fans alike. Daddy Yankee is often cited as an influence by other Latin urban performers.